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Category Archives for "Sales Strategies"

The 5 Steps to Increasing Sales By 550% in 4 Years

I couldn’t believe this was actually happening. After I picked up my new company car I was on my way to start my first day as a Branch Manager for a national company. I always wanted to run my own operation, and finally got my chance at only 29 years old. My mandate was increasing […]

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“Dare to Declare” Your Ideal Client To Generate Profitable Growth

Businesses open their door every day, market their product and try to put their best foot forward, yet many struggle with flat sales and unprofitable growth. The hard truth is that your customers may not want what you are offering, because they are not your ideal client. Many businesses make the fatal error of going […]

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Marketing is NOT the Problem, Your Sales Process IS The Problem

Marketing is the nemesis of most small business owners, a necessary evil that rarely seems to translate into measurable sales. The fact is that the marketing program may not be problem; it may be your sales system. The sole purpose of marketing is to generate qualified leads. The marketing program has done its job once […]

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Stop Relying on Social Media to Grow Your Business

Social Media is all the rage. There are endless offerings of webinars, seminars and “free reports” on how to take advantage of the Social Media craze. There are thousands of social media tips, tricks and strategies to help you grow your business. Yes, Social Media can be an effective strategy if the right steps and […]

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Are “Shiny Objects” Distracting Your Business?

As business owners we have all received a phone call, a cold call visit or approached at a business function to get on a “great thing” or “shiny object.” These are opportunities that can distract us from the things we really need to focus on. It might be the “perfect” advertising medium. Or it might […]

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Close More Sales With This Little Known Secret

How many times have you had a customer ask you to submit a proposal in a certain way so they could “compare apples to apples“? Chances are that you take the path of least resistance by complying with the request. The customer does their comparison and then watches you fight over their business with the […]

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