The Absolute Power of Clarity in Business

The power of clarity in business was something I learned about years ago. I was rejoicing in a client’s new found success when I remembered a conversation I had with a Business Coach years before becoming a Business Coach myself. I asked him what exactly does a Business Coach do and his reply was, “I help my clients get clarity”.

The look on my face must have shocked him as my jaw dropped. I didn’t say it out loud but I couldn’t believe that people would pay someone a significant amount of money just to get “clarity”. What was the value in that!

At the time of this conversation I had no idea that I would become a Business Coach myself just a few years later. Now, after working with dozens of business owners the past four years I have truly learnt and understand the value in having “clarity”.

With the power of clarity I have watched as a number of my clients double their business, increase their profits by hundreds of thousands of dollars and build net worth in their business that they had never dreamed before.

Clarity explained

So what exactly is clarity and what makes it so powerful? Clarity is a point of consciousness where an individual knows exactly what they are trying to achieve, knows exactly why they are doing it and knows exactly how they are going to achieve it. They wake up every day with a deep sense of purpose and know the exact actions they must complete to achieve their goals and fulfill their purpose and vision. There is no longer confusion or indecisiveness of how to spend their time. They move forward with complete conviction.

Now imagine the power of clarity in an organization when everyone has complete clarity in their roles. They show up to work with conviction and purpose. They know exactly what they need to do to help the organization reach its goals. The level of power truly becomes greater than the sum of its parts and reaches a level of sustainability that takes on a life of its own.

So before you complete one more task sit back and ask yourself, “do I have true clarity in what I want, why I am doing it and how I am going to do it” then ask yourself, “does my staff have true clarity in what, why and how they are going to help the company achieve its goals?”

If you can answer even a remote “yes” to either of the above questions then congratulations, you are in the minority. If your answer is “no” like most then stop what you are doing right now and invest in finding your clarity. It will pay off like you never imagined.

Go forth my friend and enjoy your new found success.

Tony Malyk

Tony Malyk is a Certified Professional Business Coach and Business Value Accelerator specializing in improving profitability and increasing business value in the manufacturing, distribution, trades and technology sectors.